What the Wikipedia Study Really Means for SEO

If you would like to peruse the study yourself, you can read Intelligent Positioning’s blog post. To really understand what we can learn from the study, we must first consider its methodology. The researchers conducted the entire study in English, using a random noun generator to compile a list of 1,000 words. They then searched for those words on Google’s UK site, through the Google Chrome Incognito browser to get around any personalization or customization. On the surface, the results seem to speak for themselves. For fully 99 percent of the searches, a Wikipedia entry appeared on the first …