How Google Plus Could Change SEO

The key point about Google+ is that its various functions and services collect information from users. Google can use this information to fine tune things so that it delivers results more in line with what you’d like to see when you use its search engine. Not coincidentally, Google can also use this information to deliver more relevant, targeted ads, which will lead to more profits both for the search engine and its advertisers. To better understand this picture, let’s take a look at the kind of data Google might garner from Google+ users. Brian Chappell covers this topic well. He mentions sev…